Fundamentals of Digital Marketing

Learn the fundamentals of digital marketing and open up new career opportunities.

Adsense Multiple Customer Management Exam

This exam is for partners who provide AdSense monetization services and will test solely on your understanding of supporting the AdSense product.

Ad Manager 360 Reseller Exam

This exam is for Resellers who implement and support Ad Manager 360. This exam will test your understanding of supporting Ad Manager 360 and the Scaled Partner Management product

Google Analytics for Beginners

Google Analytics for Beginners shows new users how to create an account, implement tracking code, and set up data filters

Google Analytics Individual Qualification

The Google Analytics Individual Qualification covers basic and advanced Google Analytics concepts. This includes: planning and principles; implementation and data collection; configuration and administration etc

Campaign Manager Certification Exam

The Campaign Manager Certification exam covers planning, implementing, reporting, and troubleshooting reservation buys, while working across partners. It also assesses ad tag delivery, measurement, and troubleshooting methods used to optimize performance

Google Web Designer

Master the fundamentals of Google Web Designer and how it is integrated with Display & Video 360

Google Analytics 360

Getting Started With Google Analytics 360 walks you through how you can take advantage of the enterprise-level features you gain from Analytics 360. You'll learn about advanced features such as Roll-Up Reporting, Custom Funnels, Unsampled Reports, and Custom Tables.

Advanced Google Analytics

Advanced Google Analytics walks you through how data gets collected and processed into readable reports. You'll learn how to use configurations like Custom Dimensions, Custom Metrics, and Event Tracking to collect data that's specific to your business.

Google Analytics for Power Users

Google Analytics for Power Users builds on learners' advanced understanding of Google Analytics. Now that you're familiar with the range of features Analytics offers, put your knowledge into action

Campaign Manager Brand Controls Basics Assessment

Learn the ways Google places ads on content and how you can use Google’s brand controls to achieve your unique brand appropriateness goals

Google Ads Display Certification

Validate your expertise using Google Display to deliver results that get the most from your display advertising investment.

Google Ads - Measurement Certification

Demonstrate your ability to measure and optimize digital ad performance using Google’s measurement solutions.

Creative Certification Exam

Google Marketing Platform Product Certifications identify qualified users who demonstrate the ability to perform critical tasks and workflows with Platform products

Search Ads 360 Certification Exam

Google Marketing Platform Product Certifications identify qualified users who demonstrate the ability to perform critical tasks and workflows with Platform products

Display & Video 360 Certification Exam

The Display & Video 360 Certification exam covers programmatic and direct deal campaign setup, including assigning inventory, goals, budgets, targeting, and creatives. 

Google My Business Basics

Learn how to use your free Google My Business to create listings that will stand out when customers search online

Ad Manager 360 Reseller Exam

This exam is for Resellers who implement and support Ad Manager 360. This exam will test your understanding of supporting Ad Manager 360 and the Scaled Partner Management product.

Shopping ads Certification

Validate your proficiency with using and optimizing Shopping ads. Certified users will also demonstrate knowledge of how to create and optimize Shopping campaigns that maximize reach and conversions

Google Tag Manager Fundamentals

Managing multiple analytics and marketing tags for your site can be a challenge. Redundant or incorrect tags can distort data measurement and reduce your site performance

Introduction to Data Studio

The Introduction to Data Studio online course teaches marketers, business owners, agencies, and data analysts how to visualize data online to gain insights. You’ll learn how to connect your data, create impactful reports, and collaborate with teammates. You’ll gain the knowledge and tools you need to design compelling reports to share with different stakeholders.

Ad Exchange API Basics Assessment

Bid Manager Brand Controls Basics Assessment

Ad Exchange Brand Controls Basics Assessment

Bid Manager Optimization Assessment

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